Premium

DPP Part 27: Congratulations, you've completed the Digital Practitioner Program!

Nov 17, 2021

Congratulations! You've made it to the end of the Digital Practitioner Program! I hope you've enjoyed it and gained valuable knowledge that will set you apart from your competitors. Today I want to provide you with a summary of what we've learnt. Here...

DPP Part 26: How this free scheduling app will boost your efficiency

Nov 12, 2021

I hope you are doing well. Today for our final DPP post I wanted to chat to you about Calendly. What better way to end the email series than with a brilliant scheduling platform. Calendly is a free app for scheduling consultations, meetings, events...

DPP Part 25: How to create beautiful graphics for your business for FREE

Nov 05, 2021

I hope you are well! Today I wanted to chat to you about how to create beautiful graphics for FREE using Canva. Canva is an online resource that allows you to create flyers, booklets, social media posts, logos and so much more. As we have discussed...

DPP Part 24: Learn how to make clients remember your business forever

Oct 06, 2021

I hope you are doing well! Today I want to talk to you about branding for your business. Branding involves developing a feel and persona that creates a perception of who you are to potential clients. It's often the first thing people remember about...

DPP Part 23: Why marketing analytics are key to the success of your business

Sep 29, 2021

I hope you're doing well! Today I wanted to talk about how and why you should be keeping an eye on your analytics.  Analytics in marketing refers to the tools you can use to analyse data collected through your online presence such as your website, social...

DPP Part 22: Why creating content will bring you more clients

Sep 07, 2021

I hope you're doing well! Today I wanted to talk to you about why content is king and how it can help drive website traffic and get clients in the door. As we have discussed, SEO is key to remaining relevant on the Internet. Google constantly scans...

DPP Part 21: Why you should have invested in marketing automation yesterday

Aug 19, 2021

I hope you are doing well this week. Today, I want to introduce you to the topic of marketing automation. Marketing automation refers to the software that manages marketing processes across multiple channels automatically.  In this day and age, you'd...

DPP Part 20: Why you need to start Facebook remarketing

Aug 10, 2021

This week I want to chat to you about a type of marketing that many find intimidating: Facebook remarketing. Now, I can almost guarantee you've experienced that moment when you've been online browsing for herbal supplements, then the next minute you're...

DPP Part 19: Why A/B testing is essential for increasing conversions

Aug 03, 2021

I hope you've been well! This week I want to discuss A/B testing and show you how it can boost your online engagement and success. A/B testing is a method of comparing two versions of a webpage, email or app against each other to determine which version...

DPP Part 18: Why you need to start marketing with Facebook ads

Jul 13, 2021

Staying on the Facebook theme from last time, this week I want to discuss paid Facebook ads. Facebook ads help your business find prospective customers by targeting specific audiences that are likely to be interested in your business/service by using...

DPP Part 17: How to create ultimate engagement with your Facebook community

Jul 01, 2021

This week I want to discuss a secret marketing weapon: Facebook groups. This underestimated marketing tactic is fantastic for generating engagement, leads and even sales. The goal is to get a high engagement rate within your Facebook group where people...

DPP Part 13: How to improve your credibility online to gain more clients

May 20, 2021

This week I want to focus on credibility - a major pain point in the natural health industry for both practitioners and clients. I know that I've talked about the importance of credibility quite often, but I want this week to focus on exactly how you...

DPP Part 12: 5 ways to increase your visibility on Google - The practitioner's guide to SEO

May 13, 2021

I'm sure you've heard about SEO - it seems to be the buzzword in the world of digital marketing. In short, Search engine optimization (SEO) is the process of improving the quality and quantity of traffic to a website or a web page from search engines...

Scientific Research Explores Correlation Between Ayurveda Prakriti & Genetic Structure

May 10, 2021

Ayurveda goes back as far as 1500 BCE and has established the significance of treating illness based on a person's unique Ayurvedic constitution. Each person has a unique Ayurvedic constitution formed at the time of conception. Called Prakriti, it's...

DPP Part 11: How practitioners are successfully marketing their business

May 06, 2021

I want to talk about how to maximise the value of your marketing efforts without having to invest copious amounts of time and money. During my time in the natural health industry, I've seen how successful holistic practices market themselves, as well...

Scientific Study Reports on Efficacy of Acupuncture for Obesity

May 05, 2021

From obesity stems a slew of deadly health conditions like heart disease, type 2 diabetes, hypertension, kidney disease, stroke and certain types of cancer. Scientists, educators and health experts collaborate to find a way to effectively address this...

Scientific Study Shows Acupressure Can Treat Anxiety Linked to IVF

Apr 16, 2021

While in vitro fertilization is the be-all and end-all of couples who suffer infertility, the thought of going through transvaginal oocyte retrieval (TVOR), not to mention the pain associated with it, puts women in tremendous stress and anxiety. TVOR...

Research Shows Acupressure Beats Physical Therapy in Treating Low Back Pain

Apr 12, 2021

Aware of the side effects of using painkillers for a prolonged period, many people turn to natural therapies to address low back pain. Of all the modalities that can treat this condition, a 2006 research paper revealed that acupressure turned out most...

Study Suggests Acupuncture Can Help With a Toothache

Apr 07, 2021

A toothache has been compared to other types of pain numerous times, and it has never failed to be labelled worse than most of them. If you suffer a painful dental condition but refuse to take any medication for fear of what it can do to your body?

Research Discovers if Acupuncture & Physiotherapy Can Treat Knee Osteoarthritis

Mar 30, 2021

Osteoarthritis is a joint disease commonly experienced by older adults. It's characterised by the deterioration of the connective tissue between the ends of the bones, causing joint pain and inflammation as the bones rub against each other. Most people...